BRC (BRCC) Competitors

Vita Coco (NASDAQ:COCO) and BRC (NYSE:BRCC) are both small-cap consumer staples companies, but which is the better investment? We will compare the two companies based on the strength of their community ranking, dividends, profitability, media sentiment, institutional ownership, risk, analyst recommendations, earnings and valuation.

Is COCO or BRCC more profitable?

Vita Coco has a net margin of 11.99% compared to BRC's net margin of -1.22%. Vita Coco's return on equity of 26.49% beat BRC's return on equity.

Company	Net Margins	Return on Equity	Return on Assets
Vita Coco	11.99%	26.49%	18.98%
BRC	-1.22%	23.35%	5.11%

Do institutionals & insiders hold more shares of COCO or BRCC?

88.5% of Vita Coco shares are owned by institutional investors. Comparatively, 16.3% of BRC shares are owned by institutional investors. 32.3% of Vita Coco shares are owned by company insiders. Comparatively, 69.0% of BRC shares are owned by company insiders. Strong institutional ownership is an indication that hedge funds, large money managers and endowments believe a stock will outperform the market over the long term.

Which has preferable valuation and earnings, COCO or BRCC?

Vita Coco has higher revenue and earnings than BRC. BRC is trading at a lower price-to-earnings ratio than Vita Coco, indicating that it is currently the more affordable of the two stocks.

Company	Gross Revenue	Price/Sales Ratio	Net Income	Earnings Per Share	Price/Earnings Ratio
Vita Coco	$535.24M	3.53	$46.63M	$1.01	32.94
BRC	$383.07M	0.90	-$16.75M	-$0.09	-18.06

Do analysts prefer COCO or BRCC?

Vita Coco currently has a consensus price target of $35.38, indicating a potential upside of 6.33%. BRC has a consensus price target of $4.50, indicating a potential upside of 176.92%. Given BRC's higher probable upside, analysts plainly believe BRC is more favorable than Vita Coco.

Company	Sell Ratings	Hold Ratings	Buy Ratings	Strong Buy Ratings	Rating Score
Vita Coco	0 Sell rating(s)	3 Hold rating(s)	5 Buy rating(s)	0 Strong Buy rating(s)	2.63
BRC	0 Sell rating(s)	3 Hold rating(s)	3 Buy rating(s)	0 Strong Buy rating(s)	2.50

Does the MarketBeat Community believe in COCO or BRCC?

Vita Coco received 9 more outperform votes than BRC when rated by MarketBeat users. Likewise, 61.40% of users gave Vita Coco an outperform vote while only 38.81% of users gave BRC an outperform vote.

Company	Underperform	Outperform
Vita Coco	Outperform Votes 35 61.40%	Underperform Votes 22 38.60%
BRC	Outperform Votes 26 38.81%	Underperform Votes 41 61.19%

Does the media prefer COCO or BRCC?

In the previous week, Vita Coco had 8 more articles in the media than BRC. MarketBeat recorded 24 mentions for Vita Coco and 16 mentions for BRC. Vita Coco's average media sentiment score of 0.64 beat BRC's score of 0.48 indicating that Vita Coco is being referred to more favorably in the media.

Company	Very Positive	Positive	Neutral	Negative	Very Negative	Overall Sentiment
Vita Coco	7 Very Positive mention(s)	2 Positive mention(s)	9 Neutral mention(s)	2 Negative mention(s)	1 Very Negative mention(s)	Positive
BRC	2 Very Positive mention(s)	1 Positive mention(s)	2 Neutral mention(s)	1 Negative mention(s)	0 Very Negative mention(s)	Neutral

Which has more volatility & risk, COCO or BRCC?

Vita Coco has a beta of 0.38, meaning that its share price is 62% less volatile than the S&P 500. Comparatively, BRC has a beta of 1.14, meaning that its share price is 14% more volatile than the S&P 500.

Summary

Vita Coco beats BRC on 15 of the 18 factors compared between the two stocks.